The broad concept of "asset-light" can be simply understood as a profitable project with "low trial-and-error costs and considerable revenue".
So, what "asset-light" projects can you think of?
No matter what your answer is, they either have high entry barriers, require working from dawn to dusk, or are just short-lived internet-famous projects.
This is the fundamental reason why many enterprises or individuals rarely consider asset-light projects when it comes to monetization. However, with the advancement of technology, there is a type of asset-light project that avoids the various drawbacks of low-cost investment for monetization.
Regardless of the industry you engage in, "asset-light" offers a core inherent advantage: low trial-and-error costs, making it accessible to everyone.
Loyalsuns currently focuses on 6 models of coffee vending machines. Depending on differences in functional configurations, technical content, etc., the unit price ranges from 25,000 yuan to 65,000 yuan.
Compared with the common price range of 100,000 yuan to 150,000 yuan for young people's first car, or other entrepreneurial projects that often cost over 100,000 yuan or even hundreds of thousands of yuan, the level of caution required and the trial-and-error costs for engaging in the coffee vending machine industry are almost negligible.
On the other hand, the vending machine industry can save considerable expenses such as rent and labor costs.
Based on a comprehensive assessment of data from multiple real estate websites, industry information platforms, and major domestic portals, the vending machine industry saves 80%-90% on labor costs and 70%-95% on rent costs compared with traditional physical stores.
The low operating costs provide significant room for adjusting the average customer transaction value, resulting in a relatively high risk resistance capability.
Of course, the above analysis is just armchair theorizing for many people and lacks persuasiveness. You might even be able to list numerous cases of failed coffee vending machine operations.
So, is there a possibility?
Many failures stem from blind following of trends—people choose the right industry direction but the wrong type of machine.
For example, amid the current "sinking of the coffee market", what type of self-service coffee machine can meet consumers' new demands? Have you considered machine attributes such as "the taste of barista-made coffee", "diversified beverage options", and "intelligence"?
It is believed that many people do not have clear answers to these questions.
The "sinking of the coffee market", in layman's terms, means that the number of its consumers is reaching new highs, even covering the student group who have the least financial freedom.
Along with this comes an overall "upward trend" in consumers' requirements for coffee taste and quality.
Although most people have not yet reached the professional-level demands for comprehensive factors like origin, roasting degree, and flavor, freshly ground coffee has replaced instant coffee as the minimum production standard for coffee drinks.
All products in the Loyalsuns coffee vending machine series are freshly ground coffee machines. They are equipped with visible transparent bean hoppers and 53mm commercial-grade brew groups, capable of achieving a maximum single extraction volume of 28g. These machines fully meet the hardware standards of coffee chain brands and can even be comparable to the brewing equipment used in owner-operated specialty coffee shops.
In addition, all Loyalsuns coffee vending machines come standard with the SMB intelligent extraction system. This system can simulate the manual brewing process of a barista by adjusting variables such as grinding quantity, extraction pressure, and brewing time, enabling the preparation of different flavored coffees such as espresso and Americano.
Building on this foundation, Loyalsuns coffee vending machines are equipped with independently developed ice maker modules, carbonation modules, and milk foam modules. Combined with two auxiliary feeding systems (fruit syrup and powder), as well as related components such as high-pressure resistant heat storage boilers and water chillers, they can produce dozens of coffee-based beverages, including specialty coffee, fruit coffee, snow-top coffee, sparkling coffee, alcoholic coffee, and non-alcoholic coffee.
Beyond coffee-based drinks, Loyalsuns self-service coffee vending machines can also independently produce beverages related to fruit juice, milk tea, and sparkling water.
In other words, Loyalsuns coffee vending machines can realize the business concept of "one machine equals one store".
Such a "mini store" can completely break free from the constraints of traditional brick-and-mortar stores and adapt to most industry scenarios.
This includes, but is not limited to, deployment in high-foot-traffic locations such as schools, hospitals, railway stations, airports, and shopping malls.
Loyalsuns self-service coffee vending machines are also suitable for entertainment scenarios like company lounge areas, cat cafes, and board game bars, providing employees or customers with a rich and varied drinking experience.
More notably, the SMB intelligent extraction system of Loyalsuns not only delivers a taste close to hand-brewed coffee but also provides a standardized production system. This ensures a high level of consistency in aspects such as taste, richness, and output quantity when the same coffee bean raw materials are used.
Furthermore, Loyalsuns self-service coffee vending machines support remote networked control and backend operation and maintenance monitoring (for sales volume, remaining supplies, malfunctions, etc.). Compared with single-point deployment, Loyalsuns self-service coffee vending machines are actually more suitable for chain organizations to launch new revenue-generating projects.
In fact, a large number of chain organizations or groups have already officially integrated Loyalsuns self-service coffee vending machines into their sales channel networks.
In summary, "asset-light" only describes its low investment cost, which does not mean it is low-quality. On the contrary, an asset-light project capable of generating revenue is backed by commendable high-quality hardware in multiple aspects.
Just like Loyalsuns self-service coffee vending machines—whether in terms of technology, functions, or the final coffee products—they can stand out among similar competitors, making it easier to gain market recognition and achieve substantial revenue.
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